This weekend is the annual New York Toy Fair, and I was browsing through the February 2026 issue of Toy Book magazine. Below is a link to the issue. If you click the link, and then scroll to page number 140, you will see a listing for a new board game, based on Fox's "The Floor."
https://toybook.com/toy-book-digital-archive/2-26/
There are some editions already available in Europe, but this is the first indication of an American version! The box art says it's from Identity Games, but the promo says it's from Tomy, which must be like a "parent," company. The price is mentioned to be around $29.99!
Not a parent company. Identity is the original Dutch publisher. Tomy probably has the local license here, and they likely simply don't have a box for the American version yet, especially since the Dutch version's only been on the market for five months.
I imagine you will need a phone app to play the game, along with the grid board which is only 25 squares instead of 100.
You'll need the website at
https://www.thefloor-timer.com/ which is definitely designed for a touch interface. But you can use it with pretty much any browser on any device.
As to the game play, assuming it runs the same as the Dutch version, which I suspect it will, the duels don't really look like the floor. Each player in a duel as a deck of cards with letters. When you flip up a card, you have to give an answer that fits the category and then hit your zone of the website to pass to your opponent. And whoever runs out of time loses.
The game is set up for three to give players, with each of them having control of several players on the floor. The players do a card draft do build the set up of categories they are in control of, and then they are put out in a pattern on the board. Each player gets to challenge once with one of their "contestants", and then whoever has the largest field (tie-break who ever has the most fields) gets to seed the list of categories that will be used on the final round. After a few of those, the final begins.
And the final is a ladder format (think "Sports on Tap" the game show, or a classic PBA tournament playoff) using the seeded categories. Whoever wins the ladder wins the game.
