[quote name=\'JasonA1\' post=\'209877\' date=\'Mar 9 2009, 10:45 AM\']
On top of that, much like the double entendre propped up MG, I think the fact people really, REALLY wanted those prizes back then helped LMaD. People were struggling to give up a washer/dryer. Monty's cash bribes were a lot of money at the time. I don't remember tons from the Billy Bush edition - did the prizes make a jump enough to tempt today's contestants? If I had to hazard a guess from memory, I thought the cash amounts were sort of dinky.
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What an excellent point. Back in '72 or thereabouts, a decent all-in-one stereo (AM/FM radio, turntable, either cassette or 8-track player) in the Spiegel Catalog was about $200. In today's dollars, that's over $1000. So, maybe $800 would have to be the low point for a prize given on the trading floor, or cash prizes offered by (insert host's name here). Likewise, a $629 25" console TV in 1975 would buy almost $2500 worth of TV today (that's a pretty nice flat-screen, right?).
I'll throw a couple of new things into the mix.
1) Many of the items that sold for $300 or $400 back then -- like a dishwasher, washer, or dryer -- can still be had for about the same price today. I mean, you can spend a little higher, but the technological advancements have kept prices fairly level. Same with cheap (or Jeep) boom boxes, or (before high-def) televisions.
2) Many of the items are considered quickly replaceable. We don't freak out anymore if a $30 boom box dies -- we buy a new one. In 1972 you'd take the thing down to the fix-it shop and see if it could be repaired. Same with that super-cheap TV.
3) Credit cards were not as pervasive then as they are now. To buy many of these items, you needed to have cash or be able to pay it that month. So some people didn't *have* washers, dryers, dishwashers, or color TVs -- it was either off to the laundromat, watch TV on that tiny B&W for another year or two, or wash the dishes with Madge's Palmolive ("you're soaking in it"). Now, if one breaks, we just whip out the credit card. Of course, now those $400 washers are costing people $1,000 with the monthly interest involved -- but that's another story.