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Author Topic: BUZZR cutting down on infomercials?  (Read 1446 times)

aaron sica

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BUZZR cutting down on infomercials?
« on: June 18, 2020, 07:45:02 AM »
Instead of infomercials this morning:
P+ at 6
LMAD at 6:30
Supermarket Sweep at 7
CS (Perry) at 7:30.

These shows are not listed on their schedule.

Bryce L.

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Re: BUZZR cutting down on infomercials?
« Reply #1 on: June 18, 2020, 07:50:50 AM »
How are you seeing these? Just watched via NKT.tv and the stream on the site, and there's certainly infomercials on both of those as I'm typing this.

gamed121683

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Re: BUZZR cutting down on infomercials?
« Reply #2 on: June 18, 2020, 07:55:45 AM »
How are you seeing these? Just watched via NKT.tv and the stream on the site, and there's certainly infomercials on both of those as I'm typing this.

Just beat me to the punch, Bryce! It's 7:53AM EST as I type this and on BUZZR's streaming feed on their website, I saw a LifeAlert informercial. However, their Pluto TV channel is showing a 1978 rerun of Card Sharks. Hmmmm...

aaron sica

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Re: BUZZR cutting down on infomercials?
« Reply #3 on: June 18, 2020, 09:18:57 AM »
How are you seeing these? Just watched via NKT.tv and the stream on the site, and there's certainly infomercials on both of those as I'm typing this.

I checked my IPTV service and saw it. I need to give NKT new billing info so itís off there for now.

Blanquepage

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Re: BUZZR cutting down on infomercials?
« Reply #4 on: June 18, 2020, 01:19:35 PM »
That's the primetime block, perhaps a repeat of last night's? Did you catch who the celebs were on Password Plus?
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snowpeck

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Re: BUZZR cutting down on infomercials?
« Reply #5 on: June 18, 2020, 01:33:22 PM »
Perhaps the infomercials aren't allowed on Pluto?
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chargeradiocom

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Re: BUZZR cutting down on infomercials?
« Reply #6 on: June 18, 2020, 10:37:25 PM »
Good call to run this in place of the infomercials, for a number of reasons. While Iíd rather it be something not already on the schedule, at least it keeps the regular format for the early risers who might stumble across the channel.

They have run the infomercials on Pluto in the past, so itís probably not a thing where they arenít allowed (though there could have been a change in policy). But Iíve wondered if Pluto would eventually lean on BUZZR to at least run game shows on their feed during the off-hours, with how they promote BUZZR as 24/7 Game Shows. Funny thing is, Iíve seen the Pluto program guide say ď24/7 Game ShowsĒ when it was actually running infomercials or E/I shows.

Any word on whether theyíre also doing this on STIRR, Sling, etc.?

On a side note, I didnít even realize NKT.tv was still around. I figured theyíd shut down after the Omniverse fiasco. I see it looks like their lineup was gutted & itís a bunch of lower-tier channels now.

chargeradiocom

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Re: BUZZR cutting down on infomercials?
« Reply #7 on: June 22, 2020, 11:25:12 AM »
So, Iíve been keeping an eye on this the last few mornings. Pluto, Sling, and Roku Channel all appear to be playing game shows during infomercial hours now. STIRR is still playing informercials, at least for now. (I have neither a Samsung smart TV nor a Fire device, so if someone else wants to reply with whether Samsung TV Plus or IMDBtv are following suit, that would be great.)

Pluto, Sling & Roku Channel are all playing the same episodes, so it seems to be a single feed that streaming providers can pick up. As of right now, only the Roku Channel program guide tells which shows are playing. Sling still lists paid programming, and Pluto still lists it as ď24/7 Game Shows.Ē

It appears that theyíre rerunning the first couple hours of prime time from the night before. On Saturday & Sunday when infomercial hours are extended, they also run the 3rd hour, then loop back to the first hour. Oddly, all the streaming services are still running the E/I programming for now. But since BUZZR has cut back on E/I, at least itís only a half-hour break in format.

As I said above, it would be nice if they were ran something that wasnít as common during the infomercial hours, but Iím not complaining. I still think itís a smart move to keep viewers engaged during those hours, & catch the early risers who might stumble across the channel.

tvmitch

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Re: BUZZR cutting down on infomercials?
« Reply #8 on: June 22, 2020, 03:45:23 PM »
I imagine this whole thing could be as simple as: Buzzr and the streaming services make money from the regular ~2 minute ad breaks, where sponsored ads can be inserted. The infomercial companies aren't paying extra for over-the-top/streaming audience reach, and when the infomercials are run on the streaming platforms, there aren't any ad breaks available.

So, why not plug those holes with some more opportunities to generate revenue?
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